Why mailchimp is better than aweber

This may be enough for small business owners. However, your content will have AWeber branding on it. For instance, you can contact up to 2, people and up to 10, emails per month. Both AWeber and Mailchimp offer a variety of packages and pricing options. This is because the company sets its prices according to the number of subscribers you have.

If you opt for a Pro plan , scaling up will be a straightforward process. It has several different tiers that charge users depending on the number of subscribers and features:.

Fortunately, Mailchimp offers a handy calculator to help you estimate your total cost. All in all, we favor AWeber for its pricing plans. The company offers simple tiers that grow along with your business.

Choosing a powerful email marketing service can be a crucial decision for your small business. Although we highly recommend that you weigh the pros and cons yourself, we do feel that the best choice for most users is Mailchimp. Between its impressive feature set, intuitive editor, and analytics capability, Mailchimp is a smart marketing choice for virtually any small business. If you want to see some other solutions, check out our roundups of the best free email marketing services and the best cheap email marketing tools.

We also have posts that share the best Mailchimp alternatives and the best AWeber alternatives. Do you have any questions about choosing between AWeber vs Mailchimp?

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Please bear with me! The web host you choose to power your WordPress site plays a key role in its speed and performance. However, with so many claiming to offer the fastest WordPress hosting out there, how do you decide which company to use? For businesses that want more scope for complex email workflows and reporting, Mailchimp tends to be a better alternative. However, this only applies to higher plans Standard and Premium that give you access to features like automation, send-time optimization and advanced segmentation.

One of Mailchimp's top advantages is its very generous free plan. As a small business, freelancer or entrepreneur, you can easily get started with Mailchimp's free plan and have everything you need for functional email campaigns until you reach the 2, subscriber limit or 10, monthly sends.

While AWeber offers simple and easy-to-navigate dashboards, Mailchimp's higher plans include more advanced options that can be useful for some teams. In particular, Mailchimp offers extensive reporting, autoresponder options, send-time optimization and a stronger RSS to email function in its Standard and Premium plans.

Contact Sales. Overview of all products. Marketing Hub Marketing automation software. Service Hub Customer service software. CMS Hub Content management system software. Operations Hub Operations software. App Marketplace Connect your favorite apps to HubSpot. Why HubSpot? Feature comparison of AWeber vs Mailchimp. Setup Mailchimp is super easy to get set up with, especially if you're new to email marketing or only have a small list of emails to import.

What about comparing Mailchimp vs. AWeber on price? You want simplicity AWeber is perfect for people who know they should be doing email marketing, but don't want to waste too much time trying to get their head around a new system.

You want support getting set up While Mailchimp offers limited customer support to free plans, with AWeber you get much more hands-on support getting started with the system. You have a Shopify store If you run an ecommerce store with Shopify, there are many advantages to choosing AWeber. By connecting Shopify and AWeber you can: Recover potential lost sales with cart abandonment campaigns Boost sales by pinpointing customers who have shown interest but haven't purchased Email new customers incentives Deliver emails based on a person's purchase history With AWeber tags based on Shopify activity, it's also simple to create more personalized emails that boost customer satisfaction and ROI.

Based on everything the tool offers, here's when to choose Mailchimp rather than AWeber You want more scope for complexity Complexity can be a good or bad thing for different businesses. Easy-to-navigate platform includes s of plug-and-play templates and tools, drag-and-drop, and automatic email builder.

But don't take our word for it, see how we compare head to head on the solutions you need. Keep things simple with email marketing, landing page, web push notification, and ecommerce solutions in one place. Within ten minutes of signing up for an AWeber account, we had automation, newsletter sign up forms, and even a pop up special offer all fully developed and live. AWeber is a game changer for us. Get free migration services when you move from Mailchimp. We will move your email messages, subscriber contacts, automations, templates, landing pages, and more!

We know passionate entrepreneurs and creators don't always thrive on a 9 to 5 schedule. If your business is a side hustle, you don't have the luxury of working traditional hours. At AWeber, we're committed to helping you succeed around the clock. MailChimp only offers phone support on their premium level, and for Mailchimp Free, after 30 days, there is no email or live chat support.

Your subscribers are unique - treat them that way! Dynamic segmentation ensures your subscribers receive content that is relevant to their needs. As a result, you have more engaged readers, better click-through rates, and more sales. Dynamic segmentation is so important to help our users succeed that we include it in the AWeber Free and AWeber Pro plan. Mailchimp only offers dynamic segmentation for the MailChimp premium level.

You never get a second chance to make a first impression, so AWeber includes everything you need to create amazing-looking emails in our AWeber Free plan. MailChimp's free plan restricts access to its most popular email templates. To be fair, you can always delete the unsubscribed contacts, but this means remembering to do it — and unnecessary work. Autoresponders are e-newsletters that are sent to your mailing list subscribers at pre-defined intervals.

Marketing automation works in a similar way to autoresponders, in that emails are automatically sent to a mailing list according to a predefined sequence. But instead of time intervals, user behaviour is used to determine what should emails should be sent next — opens, clicks, goal completions, purchases, abandoned carts and more can all be used to trigger the next e-newsletter.

As an aside, I would argue that both products a bit behind their rival GetResponse in the marketing automation stakes especially AWeber. You can find out more about all this here.

Both Aweber and Mailchimp provide entirely free plans. Just follow the links below to learn more:. Both AWeber and Mailchimp offer a wide range of e-newsletter templates, which are designed to suit many different applications and organisation types — ecommerce , events, sports, education and so on. AWeber offers far more templates than Mailchimp, however — around to 85 respectively.

With both systems you can tweak the templates extensively, and indeed code your own, so users of both platforms should be able to settle on a template which works for their business without too much difficulty. All the email templates provided by both products are responsive , meaning that they will automatically resize themselves to suit the device your e-newsletter is being viewed on. Both Mailchimp and AWeber now allow you to make use of web fonts — something which not all other leading email marketing apps let you do many tend to restrict you to more boring fonts like Times New Roman, Arial and so on.

Web fonts are useful because they can improve the look and feel of e-newsletter considerably; and depending on the typefaces you use on your website, may help you achieve a greater brand consistency between your site and your e-newsletters. So a slight win for AWeber here.

My hope is that at some point the range of fonts available in both Mailchimp and AWeber will be expanded somewhat, as the above selection is a little bit on the dull side, but a general thumbs up to both products for allowing users to make use of web fonts in e-newsletters; not all competing products do. Sign up free to immediately receive:. We respect your privacy, and you can unsubscribe any time. View privacy notice. An area where AWeber has an edge over Mailchimp — and indeed most other email marketing platforms —involves something called AMP for email.

In the past, e-newsletters have been very static affairs — a simple combination of text and images. AMP for Email changes all that by making it possible for recipients to take actions — like booking an appointment or RSVP-ing to an event — directly within the email i. It also allows the senders of an email to insert live, dynamic content into it — think survey results, weather updates, football scores etc. AWeber takes quite a traditional approach to its user interface — when you log in, you encounter a horizontal primary navigation bar containing all the key options.

The two interfaces also differ when it comes to font size and use of white space: Mailchimp uses really big typefaces and lots of white space. With AWeber, by contrast, all the important options are easily identifiable the moment you log in. So despite the fact that the Mailchimp interface is undoubtedly easier on the eye, actually locating key functionality is arguably a bit harder to do.

When you use a single opt-in process, the person completing your sign-up form is added to your mailing list immediately. With a double opt-in process, the person signing up to your list is sent an email containing a confirmation link that he or she must click before they are subscribed. For some time, AWeber had a big edge over Mailchimp in this area, because it allowed users to make use of either a single or a double opt-in approach.

So a thumbs up to both products for the flexibility in this area. A key part of managing a mailing list involves creating segments and sending e-newsletters to them. You have a special offer which is relevant to Polo and Golf owners, and you want to send this message to those two segments in one go.

Now, this might not seem like a serious problem, but if you regularly need to send mailouts to multiple and varying segments of subscribers then you will potentially have more work to do than you might like. But both products could do rather better in the segmentation department. You can use this to insert royalty-free photography into your e-newsletters — this is handy for all those times you need a generic looking picture of a computer keyboard to use as a thumbnail!

A related AWeber feature which is worth flagging up is its new integration with the popular graphic design tool Canva. This lets you create Canva designs without ever leaving the AWeber interface — and insert the results into the e-newsletters you create with AWeber.

An important feature of email marketing tools like AWeber and Mailchimp is split testing. This allows you to try out different subject headers or content on sample data to see which works best. If you have a large mailing list, use of split testing can lead to significant improvements to your open and clickthrough rates. So, many email marketing tools automate the process for you.

You can involve one variable in these tests: subject line, name, content or send time. AWeber also lets you test 3 versions of your newsletters against each other — but importantly, there are no restrictions on what you can test. You can simply put 3 e-newsletters head to head — testing content, subject headers, sender names etc. Our work is reader-supported. They typically consist of a form, some attractive images and a small amount of text spelling out the benefit of submitting your email address.